The Denplan group has achieved a milestone with half a million pets signed up to its Pet Health Plans.

More than 500,000 pets are now signed up to its pet health care plan products.

Caroline Coleman, Denplan’s head of vets, said: “We are delighted to have reached such an impressive milestone in Denplan’s history. Denplan will continue to offer unrivalled support for our veterinary practices. The team in Winchester has been working very hard to make this happen as we look to build on this and work towards our next 500,000.”

More and more practices are offering pet health care plans to help:

  • increase visit frequency
  • retain clients
  • provide a sustainable income

Building client loyalty

Denplan’s chief veterinary officer Gudrun Ravetz said: “Clients want to do the best for their pet and Pet Health Plans allows them to do this and builds loyalty with the practice.

“Regular and appropriate preventive health care is vital to keeping pets happy and healthier for longer. Pet Health Plans reassures clients and the veterinary team the best is being done for the pets in their care.”

Veterinary practices benefit from the regular income, while clients spread the cost of their pet’s essential preventive care.

  • To find out more about offering preventive payment plans, speak to a Denplan Pet Health Plans representative on 0800 169 9958 or visit
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