International Society of Feline Medicine and Purina create aid to help practices become cat friendly clinic-accredited under the WellCat for Life programme.

The International Society of Feline Medicine (ISFM) and Purina have created a visual aid to help practices become ISFM-accredited cat friendly clinics after research found 77% of cat owners would welcome an accredited practice.

The aid is designed to help clinics become cat-friendlly for clients.The aid, said the organisations, has been developed to illustrate important aspects of the ISFM cat friendly clinic criteria. It includes tips for how staff should behave, how the reception and waiting areas should be prepared and how the consulting room and hospital wards can be used, to create a calm environment for cats. It comes after the same survey of 2,000 pet owners found 40% would like a calmer environment for their cat when visiting their local veterinary practice.

As well as the aid, ISFM and Purina provide clinics interested in gaining cat friendly accreditation with information to support them in improving their facilities and their quality of care for feline patients.

ISFM’s veterinary director Andrew Sparkes said: “For veterinary staff to provide the best care for their feline patients, it is important for the whole vet team to understand the needs and requirements of cats and their owners.

“Making real efforts to incorporate these requirements into the everyday running of the vet practice will make an enormous difference to cats, and that difference will be seen by owners.”

Head of vet channel at Purina UK and Ireland Emma Eagle said: “As specialists in feline health and nutrition, we are committed to supporting the veterinary community in catering to the specific needs of cats to improve diagnosis and encourage more regular check-ups.

“Practices that achieve cat friendly clinic accreditation are able to advertise this and use the logo in their materials. Proactively highlighting their cat friendly status to clients, the practices can help to encourage longer and closer relationships with cat clients and help to improve the welfare of the cat. A closer relationship can lead to better preventive care and improved opportunities to offer advice on health and nutrition.”

For more information, visit iCatCare’s website.

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