The business case for veterinary magnetic resonance imaging (MRI) will be considered by vet John Sheridan in a video, to be broadcast on the Veterinary Business website on September 4.

The video will see the business case for MRI considered in terms of the returns practices can hope to generate. Photo credit: Pixabay – Imarksm.

A new video is posted on the website every week, which sees Mr Sheridan discuss different aspect of practice management.

Mr Sheridan said: “Technology is increasingly important and making the right decision about what to invest in and when, is critical.

“Any significant investment needs to be considered in terms of what kind of return practices can hope to generate, as well as the benefits accrued in improving clinical standards. I’ll be addressing all of those questions in my video presentation,” he added.

Hallmarq Veterinary Imaging is a company that offers a unique pay as you go financing model that makes high field companion animal MRI more accessible to the profession. Its standing equine MRI has, the company says, revolutionised the approach to lameness in horses.

Hallmarq’s chief executive Jos Belgrave said: “We welcome this independent look at MRI and hope it will help practices in their decision-making.”

“Most practices would love to have access to MRI as a diagnostic tool and these days you don’t even need a MRI technician to operate one, as there is remote support available and even an MRI reading service. It’s the financials that have to stack up, though and John’s expertise in this area is unquestioned,” he added.

To view the video, visit on or after September 4.

For further information about PetVet or equine standing MRI, contact Karen Johnston at Hallmarq Veterinary Imaging via email:

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