Insurance provider Petplan is to become the new sponsor of Channel 4’s prime time programme stream Pets on 4.

Pets on 4
Petplan will sponsor Channel 4’s prime time programme stream Pets on 4.

The stream includes documentary The Supervet, starring Noel Fitzpatrick, which returns to screens today (April 20) at 8pm and will feature Petplan’s new “Superpet” advertising.

‘Great opportunity’

Petplan head of sales and partnership James Barnes said: “Partnering with Pets on 4 is a great opportunity to further enhance Petplan’s position as the most recognised pet insurance brand in the UK.

“Pet owners are far more likely to buy insurance from a brand they recognise and trust, making it easier for our veterinary partners to increase the number of insured clients in their practice.”

View your activity >

Leave a Reply

Be the First to Comment!

Notify of
avatar

wpDiscuz

related content

A vet appointment has hailed the start of a new era for a Northumberland town’s oldest veterinary practice.

4 mins

Most practices have emerged from the dark ages, when postcards and the odd phone call were the only ways of communicating with clients. Dr Ernie Ward explains how modern methods are driving revenue growth, enhancing patient care and boosting client satisfaction.

25 mins

The difficulties faced by practices trying to recruit experienced vets has led an increasing number to turn to new graduates. Taking on inexperienced vets can be a challenge, but when it works, the rewards to both employer and employee are substantial, says Jenny Stuart.

10 mins

Vicky Robinson discusses how practice teams can work together to drive dental initiatives, the form they should take and the impact they can have on the bottom line.

16 mins

CVS’ Healthy Pet Club has cemented its status as the UK’s largest veterinary loyalty scheme with the acquisition of its 300,000th member.

2 mins

More than 300 delegates packed the East Midlands Conference Centre in Nottingham for OnSwitch's third Cx Congress, the only veterinary congress dedicated to customer service and those providing it.

4 mins