Following the announcement of its new weight management team in August, Royal Canin has appointed two further experts to complete its group of specialist advisors.
The dedicated team – which is the first of its kind in the UK – will work directly with vet practices to help develop and improve their weight management clinics, client retention and product sales, as well as offering bespoke training on weight management.
The team’s first adviser, VN Shelley Holden, will be joined by Hayley Jones and Louise Brennan, who bring with them a unique set of skills to help tackle the number of overweight and obese cats and dogs in the UK.
Hayley has been with Royal Canin for 11 years – most recently as veterinary business manager, provided practices with product training and support as well as advising them on how to run successful clinics and deal with challenging clients. With a Foundation Degree in Canine Behaviour and Training and currently studying for a BSc (Hons) Degree in Nutritional Science, Royal Canin believes her theoretical knowledge combined with her hands-on approach in practice will prove an invaluable resource to veterinary staff.
Louise was a business development manager with several blue chip companies before exploring her passion for animal behaviour and nutrition and completing a BSc (Hons) Degree in Veterinary Nursing in 2007. She then spent three years in practice before joining Royal Canin in 2010. Her experience of both the veterinary profession and business development techniques will ensure she helps practices reach their full retail potential, claims Royal Canin.
In addition to working with practice staff, the weight management team will also work with owners outside of the vet practice using Royal Canin’s new mobile weight clinic. They will be able to assist owners by raising awareness of obesity, educating them on the most suitable diets for their pets and offering advice on how to make simple lifestyle changes to make improvements to their pets’ health and wellbeing.