A leading pet industry organisation has updated its name and widened its membership, while announcing the new head of its charitable arm, the Pet Care Trust. 

A leading pet industry organisation hopes to become the “industry’s foremost trade body” after updating its name and widening its membership.

The Pet Care Trade Association will now be known as the Pet Industry Federation (PIF), working as an umbrella organisation for the British Dog Groomers’ Association and the renamed UK Kennel & Cattery Association (formerly British Kennel & Cattery Association).

Three new associations will also be joining the PIF;  the Pet Retailers’ Association, the Pet Manufacturers and Suppliers’ Association and the Pet Services Association.

Paul Miley named as new head of Pet Care TrustAccording to PIF chairman Nigel Baker: “Each association will have its own committee made up of a board director and members. The committees will help to develop our membership benefits and help form policy for better communications with government decision makers. As we grow in numbers the authorities will be compelled to give greater credence to the organisation and its members’ views, which means the industry will have an even more powerful voice.

“One of the main advantages of the name change is to give the Pet Industry Federation a separate identity to that of the Pet Care Trust. The name change will bring greater clarity to both organisations and allow the Pet Care Trust to launch a number of new initiatives. The Pet Care Trust is the public-facing charitable arm of the federation.”    

Meanwhile, the PIF’s charitable arm – the Pet Care Trust – has named its new chairman.

Paul Miley, managing director of Burgess Pet Care, has taken on the top job and promised the charity will be public-facing and work to promote the benefit pets bring to society.

He said: “I have been involved with the industry trade associations for some years and am delighted to be taking up the role of chair of the Pet Care Trust. The pet industry is a vibrant and developing part of the UK’s GDP but, more importantly, it is pets that are at the centre of many families.”

He added: “The vast majority of pets live long and happy lives: properly acquired, fed and housed, in the company of others, attended to by vets and in many cases these days insured. The incidences of cruelty, neglect and abuse must be dealt with. Similarly, any pet-related business falling short of the high standards that are necessary to operate in an industry that has live animals at its heart cannot expect to exist long in the 21st century.

“The acceptance of this image of responsible pet ownership as ‘the norm’ has been driven by many great organisations, but in large part by the industry itself. The Pet Industry Federation will continue this work, to establish even higher levels of education and standards throughout all aspects of our industry. Any pet specialist business should be a member and work to establish the standards the public (but also potentially legislators and those in authority) deem to be sufficient.”

PCTA renamed as PIF

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