Pet crematorium CPC has launched a new website that allows pet owners access to a more comprehensive, easy-to-use resource that supports and guides them through all of the cremation options available.
Pet crematorium CPC has launched its new public website to allow pet owners access to a more comprehensive, easy-to-use resource that supports and guides them through all of the cremation options available.
The new website offers the veterinary practices that CPC works with the opportunity to offer extra value-added services to their clients. During a difficult time, pet owners can benefit from understanding the cremation process and having the chance to express their feelings.
High levels of support and care during a time of bereavement helps practice staff to strengthen the bond between practice and client, improving client retention. CPC’s website has been designed to provide staff with a useful resource to which they can direct their clients.
The site is divided into three distinct sections:
- Saying goodbye,
- Selecting a casket or urn, and
- Remembering your pet.
The site guides pet owners through each stage of the bereavement process including the process of cremation, available support and bespoke services for each individual during their time of need.
The CPC website offers a wide range of online resources and farewell options to pet owners, including the option to create an Expression of Wishes document to instruct their veterinary practice of their requirements ahead of when the time comes to say goodbye. Customers can also purchase memorial products, create tributes and e-sympathy cards, find support through bereavement counsellors, and more.
CPC dorector Duncan Francis said: “The website has been designed to work as a support system for pet owners, which will provide them with an extensive range of options and a bespoke cremation service to suit their individual needs. We constantly look to provide veterinary practices with additional resources and tools to help them improve the services they provide along with strengthening their relationships with their clients.”