Christmas tree
The Christmas tree features 50 baubles, each picturing the portrait of a pet Blue Cross has looked after throughout 2016.

Welfare charity Blue Cross has created the first ever donation-powered Christmas tree to help homeless pets.

The 12ft decoration has been strewn with fairy lights that will only illuminate in response to donations. One light will be switched on for every 50 donations sent via the post.

Action on Pity

The Blue Cross hopes the whole tree will glowing by 24 December, meaning 7,500 donations will have been received.

The fund-raiser is part of the charity’s Action on Pity campaign that encourages the public to take action on homeless pets rather than just feel pity for them.

  • Donations can be made via cash or cheque to Blue Cross, Shilton Road, Burford, OXON, OX18 4PF.
View your activity >

Leave a Reply

Be the First to Comment!

Notify of


related content

The Pets’n’Vets Family network has criticised the Scottish Parliament’s decision to lift the blanket ban on tail docking, saying it "cannot fit with the dog-loving ethos of our practice".

2 mins

The BVA says it is “appalled” at the vote by legislators to reintroduce the tail docking of certain classes of working dogs in Scotland.

4 mins

Vanessa Biggle begins the first in a series on how the profession can help reduce rehoming numbers by looking at neutering.

24 mins

Vets and vet nurses are being asked to nominate colleagues for the UK’s Veterinary Nurse of the Year 2017 award.

3 mins

Agria Pet Insurance has joined forces with Burgess Pet Care in supporting Rabbit Awareness Week (RAW) 2017.

3 mins

The Scottish Government has announced a wide-ranging package of measures designed to improve animal welfare, alongside the introduction of a bill to prohibit the use of wild animals in travelling circuses on ethical grounds.

6 mins