Cats Protection has announced a new partnership that sees Verdo Cat Litter appointed as the charity’s official cat litter supplier and sponsor of the charity’s prestigious National Cat Awards.

Cats Protection has announced a new partnership that sees Verdo Cat Litter appointed as the charity’s official cat litter supplier and sponsor of the charity’s prestigious National Cat Awards.

The charity has been trialling Verdo Cat Litter at some of its adoption centres across the UK prior to the product’s official public launch this summer.

Cats Protection announces Verdo Cat Litter as official litter supplier and sponsor of National Cat AwardsFurther, the company will be the sole sponsor of the National Cats Awards, which are widely known as the “Feline Oscars” and are designed to celebrate real life stories of companionship, bravery and heroism in the cat world.

Thanks to Verdo’s sponsorship, a glamorous awards ceremony will be held at a prestigious venue in London where celebrity judges will pay tribute to the nation’s top cats in August, 2012.

Richard Howard, Cats Protection’s partnership fundraiser, said: “We are very excited about this new partnership and the opportunities it will bring. We are thrilled to have Verdo Cat Litter as our official sponsor for this year’s National Cat Awards, which promises to be a great event.”

Alistair McGlynn, UK sales manager for Verdo Cat Litter, said: “The National Cats Award ceremony in August takes place just weeks after the public launch of Verdo Cat Litter and so we are looking forward to a tremendously busy, exciting summer.”

  • For further information about Cats Protection visit www.cats.org.uk or call the charity’s national helpline on 03000 12 12 12.
  • More information about the launch of Verdo Cat Litter can be found at www.verdocatlitter.co.uk
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