Animalcare announces a phased roll-out of its new logo across customer facing elements of the company, beginning with the new price list and extending across the range of packaging and marketing literature.
Specialist veterinary products company Animalcare is celebrating a successful period serving the companion animal, large animal and equine veterinary market with a brand new look.
The company, founded in 1988, claims positive stock market reports and double digit sales growth have seen it go “from strength to strength” over the past seven years. In fact, the successful launch of more than 15 new products – including such leading brand names as Cephacare, Benazecare, Buprecare and Marbocare Injection – has seen the company quickly outgrow its previous premises.
An upgrade of the offices has seen the team housed in a newly refurbished space “designed to increase communication and cross-functional interaction“, while an upscaling of warehouse facilities has provided the company with 70% more pallet space.
With many new products in the pipeline and investment in developing more technically advanced products, the company is focused on enhancing even more pharmaceutical products for the benefit of its customers and their clients.
Head of marketing Rachel Crowe said: “Our objective is to provide veterinary professionals with a better service and even more solutions to add value and make life easier for the day to day activities of a veterinary practice.
“To reflect this development it was decided that, alongside the move to new premises, it was time for a fresh look that better communicated the future direction of Animalcare.
“A new motif has been introduced consisting of three flags, each representing one of the three core pillars of Animalcare: veterinary pharmaceuticals, companion animal electronic identification and animal welfare. The three flags combine to make a stylised ‘A’ and the motif as a whole with the word ‘Animalcare’ combines to make our new logo.”
Keen to ensure minimal environmental impact, Animalcare is introducing a phased roll-out of the new logo across the customer facing elements of the company, beginning with the new price list and extending across the range of packaging and marketing literature.
- To request a new price list either as a PDF or printed copy, speak to your local representative or e-mail firstname.lastname@example.org.