The winner of The Veterinary Business Journal Practice Manager of the Year 2011 claims the award plays a vital part in promoting the role of practice managers to the wider industry.

The winner of The Veterinary Business Journal Practice Manager of the Year 2011 claims the award plays a vital part in promoting the role of practice managers to the wider industry.

Denise Coston of Castle Veterinary Surgeons in Barnard Castle, County Durham, said the honour, which was bestowed upon her at Petplan‘s annual veterinary awards on March 31, was “important in recognising and championing the efforts of practice managers”.

Practice Manager of the Year Award winner Denise Coston with comedian Alun Cochrane (right) and Veterinary Business Journal editor Robin Fearon.She said: “It is so important in recognising and championing the efforts of practice managers. I’m sure there will be many people out there who still don’t know what we do or how we could benefit their business and this award highlights our achievements.

This is an evolving role and it is often a case of matching what each practice needs, but I think the fact that there is an award highlights the point that there is true value in having a practice manager.”

The nomination for Ms Coston described her financial abilities, marketing skills, staff management and overall strategic understanding as being of the highest quality.

Robin Fearon, editor of The Veterinary Business Journal, said the win was richly deserved and showed the diversity of managerial talent in UK practice.

He said: “Whether practices promote and develop staff from within or recruit from outside the industry, the one common factor that defines an excellent practice manager is an understanding of how the business operates and how it should evolve.

“Denise is a deserving winner of the title Practice Manager of the Year because she understands the importance of helping to define business strategy for the practice.”

 

  • The Veterinary Business Journal Number 102 (April/May 2011) is out now.
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